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Felidae Conservation Fund's Founder, President, and Biologist Zara McDonald takes on a WildLifeBuzz's AMA session, covering community trust, camera-trap AI, and the future of wild cats.
Zara McDonald is the Founder, President, and Biologist at Felidae Conservation Fund, as well as a National Geographic Explorer with over 20 years of experience across wildlife conservation, biology, technology, and entrepreneurship.
Community trust is what turns peer-reviewed science into long-term protection. Felidae treats local residents as citizen scientists, not simply as an audience.
AI-powered computer vision and non-invasive genetics are giving researchers a clearer picture of wild cat species without disturbing them.
Felidae’s work has helped shift the Bay Area’s mindset from panic and lethal removal to proactive coexistence.
Small wild cats, including the Andean cat, fishing cat, and black-footed cat, are especially vulnerable to climate change because of their specialised habitats.
Healthy wild cat populations help regulate ecosystems. The bigger problem is often habitat fragmentation and human development.
A puma slipping across a trail camera at 2 a.m. A high-altitude cat pushed further up a mountain each year until there's nowhere left to climb. A single strand of DNA, pulled from a piece of scat, revealing the health of an entire hidden population.
These weren't documentary scenes. They were real answers from Zara McDonald during WildLifeBuzz's second Ask Me Anything (AMA) session, this time hosted on the Felidae Conservation community. Conservationists, students, and WLB members from across the world showed up with very different curiosities, and Zara left every one of them with a real, thorough answer.
It was proof that the AMA format has legs well beyond its first outing, and another reminder of what happens when people get direct, unfiltered access to someone who's spent two decades working with different type of wild cats in the field.
Zara is the Founder, President, and a biologist at Felidae Conservation Fund, and a National Geographic Explorer with over 20 years of experience across wildlife conservation, biology, technology, and entrepreneurship. Her subjects are rarely the ones curled up on your sofa: think pumas and bobcats at the edge of major cities, high-altitude Andean cats, and fishing cats moving through wetlands most of us will never see.

During the AMA, she pointed to a moment that sums up exactly why this kind of access matters: the instant a homeowner spots a puma or bobcat on their own trail camera, their reaction usually flips from anxiety to genuine awe. That's the kind of on-the-ground insight a press release can't give you, and there was plenty more where that came from.
Q: How do you balance rigorous scientific research with meaningful community engagement to ensure long-term conservation success?
A: They aren't two separate tracks. Peer-reviewed science supplies the facts, but community trust is what actually turns those facts into long-term protection.
One of the first questions came from Aima Batool, who wanted to know how Felidae holds both sides of conservation together, the lab and the neighbourhood, so to speak.
Zara's answer went straight to the heart of how Felidae operates. If groundbreaking data sits in an academic journal and never reaches the people who live alongside these animals, she explained, it isn't reaching its full potential. So Felidae bridges that gap by making science transparent and participatory, involving local residents as citizen scientists who help manage camera traps and share their own observations.
That’s also where the puma-and-bobcat moment comes in: watching a wild cat move across your own trail-camera footage tends to shift how you feel about it, from anxious to proud. Zara was clear that listening comes first. Coexistence isn't an abstract concept when you're a livestock owner or a pet owner with genuine concerns, so Felidae takes its scientific findings and translates them into practical solutions, better enclosures and non-lethal deterrents, instead of simply lecturing people on the science.
Q: Which conservation innovation gives you the most hope for the future of wild cats?
A: The combination of AI-powered computer vision and non-invasive field tech. It's giving the field a massive leap forward.
This question came from someone with a personal stake in the answer: WildLifeBuzz's own Founder and CEO, Ravi Kumar Sapata.
Zara didn't hold back on the details. Historically, studying wild cat varieties meant either spending months manually sorting through tens of thousands of empty camera-trap photos, usually triggered by nothing more than blowing grass, or physically capturing and handling shy, stressed animals just to collect data.
Now, AI algorithms can process trail-camera imagery almost instantly, identifying species and even individual animals by their unique coat patterns. Pair that with non-invasive genetics, DNA pulled from scat, hair, or environmental samples, and researchers can map a population's health, genetic diversity, and movement patterns without ever disturbing the animal.

Felidae's own WildePod AI Cloud DB processes all of this big data, backed by several hundred volunteers cataloguing information from all over the world. What excites Zara most, though, is how directly this technology connects to real-world action. Real-time camera alerts can warn livestock managers when a predator is nearby so they can trigger non-lethal deterrents, or show urban planners exactly where wildlife overpasses are needed most.
It closes the gap between collecting data and taking immediate protective action, which is exactly where wildlife conservation needs to be heading.
Q: What's been the biggest impact of Felidae Conservation over the years towards felids?
A: Fundamentally changing how communities view and handle coexistence at the urban edge.
Paul Allen asked Zara to narrow down two decades of work into a single answer, and she pointed straight to projects like the Bay Area Puma Project and the Bay Area Bobcat Project, alongside Felidae's international research partnerships.
Historically, she explained, the knee-jerk response to seeing a big cat near a neighbourhood was panic, often followed by lethal removal. Over the years, Felidae has used long-term, non-invasive research, including camera-trap arrays, faecal surveys, hair surveys, ARUs, and other non-invasive genetic tracking, to understand how wild cat species actually navigate human-dominated spaces.
The team previously relied on GPS collars but now prefers less invasive methods, and is currently studying health biomarkers of wild felids in California and Bhutan to map hotspots of zoonotic disease risk.
But data alone, Zara was quick to point out, doesn't save animals. Felidae takes that research straight into the community, working directly with homeowners, livestock owners, and city planners to offer practical tools, predator-proofing strategies, and realistic safety guidance.
Demystifying these elusive animals, and showing people they aren't out to get them, is what has shifted the public mindset from fear-based conflict to proactive stewardship. This is one of the most practical examples of the conservation of animals in action.
Q: How might climate change affect the distribution, prey availability, and habitat suitability of wild small cat species?
A: Small cats like the Andean cat, fishing cat, and black-footed cat are incredible specialists, and that specialisation is exactly what makes them so vulnerable.
Saikh Ayatulla brought up a species category that rarely gets the spotlight big cats do, and Zara's answer made it clear why that needs to change. While big cats often dominate the conversation, small cats frequently live in narrow ecological niches, so even subtle shifts in climate can disrupt their entire world.

For high-altitude specialists like the Andean cat, rising temperatures force them further up mountain peaks until they simply run out of suitable terrain. For wetland-dependent species like the fishing cat or flat-headed cat, prolonged droughts and changing water flows dry up the marshlands and rivers they depend on.
Prey availability becomes unpredictable too: droughts and extreme weather hit small mammal, amphibian, and reptile populations hard, causing sudden crashes. Because many small cats have specialised diets and smaller home ranges, they can't simply pack up and move hundreds of miles to find new food sources, especially when roads, farms, and towns block their migration paths.
These lesser-known wild cats may not always get the spotlight, but their conservation is equally important.
The exchange didn't end there. It turned out Saikh wasn't asking purely out of curiosity, he has hands-on experience with fishing cats himself, through field research, camera-trap surveys, data collection, and habitat observation work. Zara's reply was simple: she looked forward to following his work, exactly the kind of full-circle moment an AMA like this is built for.
Q: How do you foresee the possible pressure of cats, as predators, on prey animals and others?
A: There's a common misconception that protecting predators means they'll multiply and wipe out local prey. In reality, healthy wild cat populations do the exact opposite.
Bûraï's question tackled one of the biggest myths in predator conservation, and Zara didn't waste time correcting it.
Wild felids act as natural regulators, she explained. By preying on ungulates like deer or smaller mammals like rodents and rabbits, they prevent prey populations from exploding, which in turn stops overgrazing, protects vegetation, and prevents soil erosion.
They also tend to target older, sick, or weaker individuals, which actually helps curb the spread of diseases like Chronic Wasting Disease in deer or rodent-borne illnesses. This is one reason different type of wild cats play such an important role in the ecosystems they belong to.
The dynamics really shift, though, when humans enter the picture and fragment the land. When wild cats are squeezed into smaller pockets near urban edges, prey availability changes. Development can draw prey, like deer eating irrigated lawns, straight into suburban neighbourhoods, and cats naturally follow.

In other cases, isolated habitats cause localised stress on prey. So the real story, as Zara put it, isn't just “cats hunting prey”. It is how human development alters where, when, and how predators and prey interact in the first place.
That's the thing about a good AMA. You don't walk in expecting a masterclass, and you somehow walk out having gotten one anyway. The session also showed that there is much more to the protection of wild cat varieties than studying the animals alone. It involves communities, technology, habitat protection, and a better understanding of coexistence.
From camera traps catching pumas at 2 a.m. to a species of cat most of us will never see in our lifetime, this WildLifeBuzz AMA covered more ground in one sitting than most feature stories manage.
And it happened because the WLB community actually showed up and asked. Head over to the app or the web platform and read the full thread for yourself. Trust us, it's worth it.
See wildlife conversations that are buzzing at www.wildlife.buzz!
Image courtesy: Instagram